I don’t understand Waterstones ebook pricing strategy, I really don’t.
They’ve just put up the prices on quite a few bestsellers to Â£15.85.
Does Waterstones really think anyone is going to pay them nearly Â£16 for the ebook version of Lee Child’s “The Affair”, when you can get the hardback from Waterstones itself for Â£9.49, or the same ebook for Â£8.49 from Apple, Google or Kobo; or the Kindle version for Â£6.79?
It’s the same story but even worse with Gary Neville’s autobiography, Red – Â£15.86 from Waterstones, against Â£4.99 from Amazon, Apple, Google and Kobo.
What extra quality can they possibly be adding to justify charging 3 times as much?
Ebook prices change very frequently so these examples may all have changed by the time you read this, but the current prices can be found at :